About E2E

We started because we couldn’t look away.

There’s a conversation that happens around 2am when the founder can’t sleep:

“Should I hire someone for finance? Can we afford it? What if I hire wrong?”

We’ve watched brilliant business owners—people building real things, solving real problems—get buried under financial admin nobody taught them how to handle.

The midmarket gap

"You didn't start a business to become an unpaid finance manager. But somehow, that's where you ended up."

Why We Exist

Because you deserve better.

E2E exists to give growing businesses the finance function they need—without forcing them to build it themselves.

£50m+

Companies with full in-house finance teams

£200k

Startups served by a single bookkeeper

But if you're somewhere in between—£2m, £5m, £10m—there's a painful gap.

The business you built to create freedom steals your evenings and peace of mind.

Sound familiar?

Weekend spreadsheets

Monday cash-flow panic

Numbers you don't trust

Why We Exist

Because you deserve better.

E2E exists to give growing businesses the finance function they need—without forcing them to build it themselves.

Not outsourced bookkeeping. Not year-end help. A proper finance operation—the kind £20m businesses have—so you can stop worrying and start leading. We believe the size of your business shouldn't determine the quality of your financial infrastructure.

ACCA / ICAEW qualified · ISO 27001 Certified · UK-Wide

What We Stand For

The beliefs that drive everything.

1

Every founder deserves their time back

Ten hours a week on finance admin is ten hours not spent building your business. We exist to change that.

2

Finance should inform decisions, not create anxiety

Numbers should give you clarity and confidence. Not dread. Not Sunday night panic about payroll.

3

Growth shouldn't mean chaos

Your finance function should be the stable foundation you build on, not another fire you're putting out.

4

Quality shouldn't require a £150k salary

You need what a Finance Director provides. That's not a luxury. That's necessity. And it shouldn't be out of reach.

Meet Our Team

The people behind the work.

ACCA-qualified accountants and finance leaders who’ve run teams, built systems, and had the late-night cash-flow conversation themselves.

Mark Morgan

FCCA

Ria Leadbetter

FCA

Ash Bennett

Sales Director

What Makes Us Different

How we show up.

We take ownership, not instructions

You're handing us responsibility for your financial operations. We take that seriously.

We build systems that last

Finance infrastructure that will work when your business doubles. If we have to rebuild it in 18 months, we didn't do it right.

We tell you what you need to hear

Cash flow trouble? We'll tell you. Pricing wrong? We'll tell you. Need to hire before you're comfortable? We'll tell you that too. Partnership means honesty.

We're backed by serious infrastructure

E2E sits within Corient Group—600+ professionals, ISO 27001 certified, ACCA Approved. You get institutional capability focused on your business.

Your-Finance-Function-Should-Do-More-than-Record-History

Sectors We Cater To

Industries where we’ve earned our expertise.

We understand how your business actually makes money and where the pressure points sit.

Our Principles

What we won't compromise on.

Three commitments that shape how we work—every client, every engagement, every day.

Integrity

If there's a problem, you'll hear it directly—clearly, honestly, in time to fix it. No hidden issues, no missed deadlines, no empty promises.

Partnership

We celebrate your wins and stress about your challenges. Real partnership means pushing back when needed. Sometimes uncomfortable. Always worth it.

Transparency

No hidden fees. No surprise charges. You'll know exactly what you're paying for and why. The finance industry has enough opacity.

Our Values

What drives us every day.

Four values we live by—the operating system behind every decision, conversation, and deliverable.

Excellence

Accuracy is fundamental—when we say your books are right, they're right. Excellence is anticipating problems and building systems that scale.

Synergy

Finance touches everything. We work to understand how you actually operate so finance and operations work together, not against each other.

Growth

Yours and ours. We build systems that scale with you. Continuous improvement, always. Stagnation is death.

Care

We lose sleep over your cash flow. We celebrate your milestones. When things get hard, we don't disappear.

The reality of working with E2E.

Not vague promises—concrete shifts you'll feel in weeks, not years.

You get your time back

Those Sunday evenings reconciling accounts? Gone. Saturday morning payroll worry? Gone. 2am VAT panic? Gone. Not just calendar time—mental space.

Decisions get faster

Should we hire? Can we afford that investment? Is this client profitable? These stop being guesswork and become data-informed answers.

Cash flow stops being a mystery

You know where you stand today and next month. When cash gets tight, you see it coming in time to act.

Growth becomes possible

Finance was the constraint. Now it's not. You can take on bigger clients, enter new markets, add services—knowing the infrastructure will hold.

You sleep better

When you know someone competent is handling your finance, that background anxiety every founder carries starts to lift.

The Infrastructure Behind Us

Why we can promise what we promise.

We offer a 20-minute diagnostic—no pitch, no hard sell. Just an honest discussion about where your finance is now, where it needs to be, and whether we're the right fit. If we're not, we'll tell you. If we are, you'll know.

600+

Professionals
across the group

ISO 27001

Certified information security

ACCA

Approved Employer trusted accreditation

14+

Years of System battle-tested

Let's Talk

No sales pressure. Just honest conversation.

We offer a 20-minute diagnostic—no pitch, no hard sell. Just an honest discussion about where your finance is now, where it needs to be, and whether we're the right fit. If we're not, we'll tell you. If we are, you'll know.

ACCA / ICAEW qualified · ISO 27001 Certified · UK-Wide

FIND US

We're based in Oxford and we work with businesses across the UK.

Get In Touch

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